Advisory & Consulting

Our expertise in Pricing & Revenue Management, Marketing & Innovation as well as Commercial Strategy can typically be delivered through the following ways:

– Ad-hoc advisory to assess growth plans, key gaps and needed capabilities;
– Short or long-term advisory to help your firm devise and execute key growth levers;
– Customized deep-dive consulting for problem-solving and set-up the best plan for execution;

  Pricing & Revenue Management
– Pricing Strategy & Pricing Model Design;
– Revenue & Pricing Optimization;
– Discount Management;
– Commercial Policy Design & Implementation;
– Commercial Process Optimization.

Marketing & Innovation
– Brand Strategy: Purpose, Equity & Positioning;
– Segmentation; Consumer & Shopper Journey;
– Creative & Communication Development; Hiring and Managing Creative Agencies;
– Innovation Strategy & Pipeline;
– New Product / Service Launch & Innovation Monetization.

Commercial Strategy
– Commercial & Go to Market Strategy Review;
– eCommerce & Omnichannel Execution;
– Sales Excellence & Management;
– Market Entry Strategy;
– Incentives Design & Negotiation.